ABOUT US
Brandecation provides a customized web-based training solution for your audience in an engaging, immersive, and educational manner. Our approach focuses on building out world-class content, delivering unrivaled platform accessibility, and intuitive design. By using our platform, the learning curve is eliminated and deep analytics allow for true evaluation and measurement of your audience.
WHY US?
We provide a custom web-based training solution with 24/7/365 access for trainers, trainees, and administrators with the same look and feel as your corporate identity.
Consistent Messaging
Ability to deliver engaging, clear, and consistent messaging to all trainees.
Deep Analytics
Deep analytics and metrics, including training completion, geographical user data such as dealer/training location, test results, and data retention.
Field Communication
Enhanced field communication such as new product releases, company news and sales techniques throughout the year.
OUR SERVICES
Audience
Identify and build a base of your target audience to convey a clear and consistent message to your user.
Create and Communicate
Brandecation will design, build, and implement your customized training solution.
Visibility
Real time insights, analytics and exports to manage your audience retention.
Retention
Messaging system and incentive purchase program to create true brand advocates for your business.
BRANDED TRAINING MODULES
Your company spends a lot of time, money, and effort branding your business, so why use a cookie-cutter training solution? Brandecation builds a custom platform to look and feel exactly like your organization.
Your company gets to leverage the latest and greatest training tools in the industry, with Brandecation doing all of the heavy lifting. Our intention is to design a scalable training portal that provides an intuitive, easy-to-use, fast, and functional user experience that makes your audience want to come back to further their knowledge.
BELL INTERNATIONAL
MIPS Science In Motion
For the past 60 years and counting, Bell engineers have researched the forces involved in crashes across a wide range of scenarios. Recent findings have concluded that brain injury received during an angular impact can be much more severe, due to higher strain on the brain’s tissue. MIPS addresses this strain by allowing the head to slide independent of the helmet for a few milliseconds. This critical moment of time helps to reduce the relative motion of the brain inside the skull, and can potentially reduce strain to the brain caused by angled impacts.
Platinum Tools
Platinum Tools, founded in 1997, was created based upon two very simple objectives.
First, develop and source the absolute best possible solutions for the preparation, installation and hand termination of wire and cable.
Second, implement an operational infrastructure that can deliver these products in an efficient, timely and high quality manner.
- Client: PLatinum Tools
- Date: 2016
- Category Data & Security
- Copyright ©2016, All Rights Reserved
SHIFT RACING
WE ARE THE BRAND FOR THE BOLD AND FEARLESS, THE ARMOR FOR THE PURIST.
WE ARE THE FASTEST. WE GO THE BIGGEST. WE HAVE THE MOST FUN. WE STAY TRUE TO OUR IDEALS. WE BELIEVE IT MATTERS HOW YOU MAKE IT, THAT STYLE AND AUTHENTICITY DEFINE OUR INDIVIDUALISM.
WE RACE, AND WE RIDE. ALONE, WITH FRIENDS, OR WITH OTHERS LIKE US. ON THE TRACK, IN THE HILLS, AND ANYWHERE IN BETWEEN. WHEREVER AND WHENEVER WE CAN, WE ENJOY THE RIDE.
WE ARE DIFFERENT. WE ARE SHIFT.
- Client: SHIFT Racing
- Date: 2017
- Category Motorsports
- Copyright ©2017, All Rights Reserved
MAXIMUM ACCELERATION
Learning should be more than simply breezing through an online course or listening to a speaker in a crowded conference room. We have the solution for you!
Critical MASS Total Access
- Client: MAXIMUM ACCELERATION
- Date: 2016
- Category Sales
- Copyright ©2016, All Rights Reserved
ARAI Helmets
Motorsports
Portfolio Single Item 5
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- Client: ARAI Helmets
- Date: 2017
- Category Motosports
- Copyright ©2017, All Rights Reserved
POD Active
Motorsports
Portfolio Single Item 10
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- Client: gate.io官网
- Date: 29 jan, 2016
- Category Web Design
- Copyright ©2016, All Rights Reserved
TESTING & ANALYTICS
Getting your reports and data shouldn’t be a nightmare
Brandecations custom interactive quizzes continuously measure a user to reinforce knowledge retention, while at the same time generating data regarding knowledge levels to keep the audience fully engaged.
CUSTOM INTERACTIVE QUIZZES
Brandecation’s custom interactive quizzes continuously measure a user to reinforce knowledge retention.
- Identifies incorrect answer and provides accurate information to maximize education.
- Multiple variations including:
KNOWLEDGE LEVELS
- Generate data regarding knowledge levels.
FULLY ENGAGED
- Keep your audience fully engaged.
QUIZ VARIETIES
- UX Responsive Design for all devices.
OUR TEAM
Each and every one of our employees represent the spirit of our company: driven, committed, and acutely aware of how limitless Brandecation’s potential is to grow. We go to great lengths to identify self-starters with diverse experience and skill sets to produce not just an effective workforce, but a well-rounded, talented and complementary team.
Rich Maychrich
CEO
Rich Maychrich
At the age of 20, Rich started in the corporate world through management of store openings and special programs in Bed Bath & Beyond’s business operations department at their corporate headquarters. By this time, Rich was also an Expert motocross racer in New Jersey.
He recognized the need for a social platform to connect brand sponsors with athletes, leading to the foundation of MXSponsor in 2004. With no additional funding, Rich started working full time on MXSponsor and grew it into the largest motocross sponsorship platform in existence, which is still operable to this day. The company has since acquired over 200 brand clients and an audience of over 115,000 members.
Today, Rich has identified a need in the growing LMS market where existing platforms weren’t meeting clients’ needs. This led him to establish Brandecation where the main goal is to build long-term trusting relationships, meet the demands of his clients, all while staying on the forefront of technology with his team.
When Rich isn’t conducting business, he loves saltwater fishing and hunting, as well as riding his Harley Davidson motorcycle and mountain bike.
Tom Neston
Brand Director
Tom Neston
If having scars were indicative of success, Tom Neston would be brilliantly successful. Because of his love of riding motocross, mountain bikes and snowboards, he has become very adept at overcoming challenging obstacles. Tom is extremely active, creative and full of life. When he's not busy healing from his latest injury, he's also an award-winning designer, animator and visual FX artist.
He brings to Brandecation 15 years of industry experience and has worked with some of the largest campaigns and brands in the world including: ABC, AT&T, DIRECTV, Disney, FOX, NBC, NFL Network and MTV.
Tom's problem-solving skills are extremely broad-based and can undertake virtually any project that comes his way. Tom is a graduate from the prestigious Southern California Institute of Architecture.
Eric Koehler
Sales Director
Eric Koehler
Eric Koehler is the sales director for Brandecation. He is a passionate and hardworking individual with 8 years of experience in sales and business development in the pharmaceutical laboratory service industry. He went to Arizona State University to study communications which has helped him with his communication skills that he uses everyday.
Eric’s career path of sales comes from his passion of business and traveling. When he’s not traveling for business, you may find him driving through the mountains of New Jersey listening to audible books on how to become the next Tiger Woods. Otherwise you may find him throwing his golf clubs in the woods because the audible books don’t seem to be helping. When he’s not listening to books on golf he is listening to books on how to be a more well rounded professional. He has a passion for learning which is why Brandecation is where he does some of his best work.
Currently he is working with his team at Brandecation to create the best product they can offer. He looks forward to working with you in the future.
Joe Veglatte
Marketing Manager
Joe Veglatte
After attending RVCC for marketing, Joe began working full time with MXSponsor in 2011. His experience includes customer service management, marketing, account and social media management. Based on his wide range of skills, Joe has acquired the nickname Samurai Sal to reflect the many hats he wears on a daily basis.
He has been in charge of managing over 200 brands and overseeing the customer service team that manages an audience of over 115,000 members. For Brandecation, Joe will continue implementing his many skills and will primarily manage new project builds and ensuring client needs are met. When Joe is not working, he loves exploring new places and working on photography.
Joe Wagner
Lead Developer
Joe Wagner
Joe is a rare breed of engineer: as talented at the command line as he is troubleshooting in browser. He has worked in fields ranging from bio-medical to enterprise level content management.
He built a solid platform for problem solving as an engineer by earning his undergraduate degree in Physics. As a professional he has been a main contributor to many open source projects including Express.js, and the DADI CMS.
When Joe is not working on software projects, he is likely to be playing in the mountains around Bozeman, Montana where he currently lives.
Karam Nahas
Business Development
Karam Nahas
Karam Nahas is a practicing attorney in New Jersey and also works to develop business for small to mid-size businesses and entrepreneurs. Karam graduated with honors from the University of Maryland, College Park, with a BA in Psychology. Thereafter, Karam attended Seton Hall University School of Law and graduated in 2003, earning the prestigious Raymond Del Tufo Jr. Award for having the highest scholastic GPA in Constitutional Law in his graduating class. After law school, Karam founded the Law Office of Karam Nahas to provide clients with litigation and transactional services in an array of legal practice areas. In that capacity, Karam has litigated legal cases involving fraud, business disputes, employment matters, injuries, civil rights and general civil matters. Karam has also represented clients in various transactional matters involving buying / selling real estate and businesses, negotiating contracts, financing and structuring business transactions domestically and internationally. Karam prides himself on solving problems - both practical and legal – in any challenging environment.
From his litigation experience, Karam experienced first-hand the nature of problems and risks that a business may face. With this background, Karam began to assist businesses and entrepreneurs develop proper deal structures, agreements, contracts, systems, and strategies to develop business while also mitigating against potential liability. To that end, Karam has worked with clients to develop their business and implement growth strategies from start-up to mid-growth in a variety of industries that include but is not limited to technology, manufacturing, real estate, retail, energy, ecommerce, fashion, entertainment, finance and investment.
When Brandecation’s founder Richard Maychrich, a former client and friend, approached Karam with his new tech venture known as Brandecation, Karam was intrigued and excited to become a part of the team and movement. Karam has always been an advocate for effective education and training methods and believes that education and training will differentiate your brand while also mitigating your potential for liability. Karam has litigated matters and filed legal actions against companies and government for inadequate and/or improper training as a theory of liability to find liability from the bottom up.
Karam realized that Brandecation is the much-needed solution for both government and business to properly train their employees and educate their consumers on any product or process in virtually any vertical or industry. He continues to develop business and persuade others that Brandecation is the key to better branding through education and training.
In his free time, Karam enjoys traveling the world, cooking, fishing, and playing tennis with the Brandecation team.
Heather Worobij
Sales Director / Specialty Markets
Heather Worobij
Heather joined Brandecation fresh off a decade of working in the fashion industry where she was a product developer for accessories at American Eagle Outfitters and GAP, Inc. Of her many daily responsibilities, she was responsible for successfully developing millions of dollars in product annually.
Through her worldly travels and endless work with international cross functional teams, Heather has become an expert at building and maintaining relationships and sustaining business success. Her knowledge, positivity, and love for life brings a fresh spirit to the team at Brandecation.
Heather enjoys spending time outdoors with her husband, their little boy, and their Golden Retriever. She is a Red Fox at heart, holding a business and fashion merchandising degree from Marist College.
Thomas Rock
Sales Development Rep
Thomas Rock
Often jokingly referred to as “The Mayor” by his friends and family, Thomas Rock excels in all matters that combine organization, leadership, and communication. He is a jack of all trades and is regularly called upon in both his personal and professional life to manage and oversee matters of physical or intellectual difficulty, as he thrives on completing a job well done.
His experiences over the past seven years demonstrate his flexibility; as he has worked in different occupations, such as the Army, the Sports Industry, and Sales, all of which combine physical prowess and effective management. In each profession, he has been responsible for decisions made which has impacted millions of dollars in equipment. He brings to Brandecation the ability to effectively strategize, organize, and network with clients and colleagues, all while maintaining a disarming manner and a sharp wit.
When he is not working, either at a job or on someone’s house or yard, he can be found playing golf or softball, planning events for his friends, or saving the world, one day at a time.
CONTACT US
Please feel free to drop us a note if you would like to learn more about what we do and how we can help with all of your training needs.
2 Division Street Suite 15 Somerville, NJ 08876
United States
(833)-326-1202
ext 1 sales
ext 2 customer service